#beauty is not betting on bots or AI to change the beauty industry, but on people.
About to release theits first BETA version in a couple of weeks, the San Francisco based start-upstartup is taking a different approach onto beauty-tech.
First, offering#beauty offers a peer to peer platform; a technology that isn’t trending right now like VR or AI, a peer to peer platform.
Then, the core user base of this hot new start-upstartup is not to be found onin the millions of beauty enthusiasts, but onin the professionals thatwho work withwithin the beauty (kindaindustry. It's kinda of brilliant — how come no one thought of this before?).before?
And lastlyLastly, because it is pertinent to the beauty industry, most people will assume that the team will likely makemakes money through sales commission or by placing adsadvertisements in their minimalist platform. TheHowever, the company is raising a flag against sponsored content in beauty that isn’t helpful for the buyers and offeroffers no value to the professional segment other(other than a short term financial benefitbenefit).
#beauty is not taking the same path trailed before byby other tech companies in the beauty field. It will be the first professional platform in beauty that willthe industry to focus on skills and endorsements rather than on a social following social base.